Accor Asia Pacific Chairman & CEO, Michael Issenberg.
Accor Asia Pacific Chairman & CEO, Michael Issenberg.

Accor has signed a new management agreement which will see it debut the Mondrian brand in Australia, says Accor Asia Pacific Chairman and CEO, Michael Issenberg.

Speaking this week in an exclusive interview at the Australian Hotel Industry Conference and Exhibition (AHICE), headline sponsored by Intrust Super and Hostplus, Issenberg said the deal was done and announcements as to its whereabouts would be forthcoming soon.

“I can’t say where yet but we have signed one and it’s in a great location. We do have a Mondrian on the way in Australia,” Issenberg said.

“It’s great [how much] traction the brand is getting,” he added.

Further, in a separate deal, Mondrian will also make its debut in Singapore, further solidifying the brand’s expansion in Asia Pacific.

Check out the full video chat with Michael Issenberg below.

Mondrian – a brand originally part of the sbe Entertainment Group which was 50% acquired by Accor in late 2018 – recently entered the Asia Pacific region in the form of a new hotel in the South Korean city of Itaewon in northern Seoul.

The lifestyle Mondrian brand blends upper-upscale accommodation with an eclectic mix of dining, entertainment and recreation concepts equally as viable and appealing to the wider community as to in-house guests.

In his presentation, Issenberg also formally confirmed the introduction of the Fairmont brand to Australia, which will open in Port Douglas in 2023. Other topics covered included the recovery of the events and wider travel sector, with Issenberg saying he expected the world to be more open and moving again to some degree within six months, the Accor ‘Heartist’ fund which was created to support its employees through the pandemic and much more.