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AccorHotels opens its first high-rise dual-branded hotel

Rooms at the dual-branded Ibis Melbourne Central (left) and Novotel Melbourne Central (right).

Guests are now being welcomed at AccorHotels’ first Australian dual-branded property – the Novotel Melbourne Central and Ibis Melbourne Central.

Now in a soft opening phase ahead of its grand launch on 10 December, the integrated 35-storey tower adds 483 rooms to the Victorian capital’s inventory. Broken down, the tower offers 270 rooms under Ibis branding from floors 4-18 and 213 Novotel rooms on floors 20-35.

Since December 2016, over 243,000 worker hours was spent constructing the newest addition to Melbourne’s skyline, located in Little Lonsdale Street in the CBD. The tower is also home to two restaurants – Goldie Asian Canteen and Pretty Boy Italian Steakhouse – along with one bar, Floyd’s. All three venues are under the careful culinary watch of Executive Chef Michael Smith.

Ibis rooms average 18 square metres in size and offer rainfall showers and a 49” flat-screen television fitted with Google Chromecast devices for guests to stream their own content. Upstairs, the Novotel rooms offer similar, but upgraded amenities including granite and marble benches with gold trim, rainfall showers and 55” televisions with Google Chromecast. Novotel guests also have access to the 24-hour InBalance fitness centre.

“This is a significant, first of its kind dual-branded hotel development for Melbourne and AccorHotels,” hotel General Manager Michelle Bradshaw said.

“Our central location and two levels of midscale and premium economy accommodation means that there is an option for all travellers to have a 5-star sleep at affordable prices. We are delighted to open our doors and welcome guests this November.”

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