Wyndham Vacation Resorts Asia Pacific has announced surfing legend Layne Beachley as its brand ambassador for the sixth consecutive year.
Beachley is the most successful women’s surfer in the history of the sport, having won seven ASP world championships and the 2011 ISA World Masters.
“I am very excited to once again partner with Wyndham. I love their resorts, their service is consistently good and I am very impressed with their plans for future growth,” she said.
Beachley, who lists the Gold Coast as one of her favourite destinations, will partner with Wyndham in several capacities, including appearances at resort events and contributing to the company’s blog and social media efforts on topics related to Wyndham’s resort destinations. Layne also has been providing a motivational role to Wyndham’s some 1300 Asia Pacific staff for the past six years, encouraging them to perform at their peak.
“We are naturally delighted to be able to re-sign Layne Beachley, an exceptional and well-known Australian icon, as our brand ambassador,” said Wyndham Vacation Resorts Asia Pacific’s CEO and Managing Director, Barry Robinson. “Layne is a living, breathing example of how far people can go if they set a goal and stick to it.
“Her focus, drive and determination serve as a great inspiration to our staff while her positive energy and passion for adventure inspires and motivates our customers.
“We are eager to work with Layne in delivering our vision of making holiday dreams come true,” he said.
Wyndham supports Beachley’s Aim for the Stars foundation. A foundation designed to empower and enable women to take control of their lives, to invest in their future and fulfill their potential.
“Wyndham is a great company with a terrific product. Their philosophies are right in line with a lot of my ideals – striving to be the best you can be, living a happy, healthy, ‘holiday filled’ lifestyle while making an effort to protect the environment,” Beachley said.
Wyndham are certainly doing their bit when it comes to the environment. Last year they moved to their five-star ‘Green Star’ rated Wyndham Corporate Centre in Bundall, reduced their corporate electricity consumption by a whopping 47% and their corporate printing consumables by 58%.