The rise of contactless technology is transforming operating systems and the customer experience across many industries from retail to air travel and hospitality.

Catapulted in growth by the Covid pandemic, contactless technology has proven to be an effortless solution that prioritises safety and convenience.

The rise of QR codes and RFID tags mean that consumers can navigate the world through their phone or a digital service, reducing the need for physical interactions. 

Contactless technology has the capability of reducing friction across every touch point of the guest experience from online booking to food and beverage through to check out.

Here are some of the many ways hotels can embrace contactless technology:

Quick and easy check in/check out

A contactless experience means guests can bypass the reception desk by digitally checking-in via an app, like many would check-in prior to a flight. They can collect their key from a key dispenser and head straight to their room without the need for waiting around.

Comfortable in-room experience

With contactless technology, guests could control their whole in-room experience through their phone – the lights, temperature, TV, and even the curtains.

Digital compendiums – accessible through a QR code from their smart device – can provide guests with up-to-date information on entertainment, how to order food and beverages, room cleaning etc.

Where once, they would have to pick up the phone or visit reception to take advantage of facilities, guests now have the power to request extra towels, order room service, or book a spa treatment at their fingertips – without having to leave the comfort of their room.

According to a report by SABA Hospitality, Sails Port Macquarie increased its room service revenue by 68% compared to the same period in the previous year thanks to digital ordering.

Even if guests do choose to attend the on-site restaurant, they can order their food and drinks via QR code at their table.

The new normal

Contactless technology offers numerous advantages, not only for guests but also for hotel staff. By embracing contactless solutions, guests receive the flexibility and convenience they seek, whilst your team is freed up to make a personal and genuine connection with guests, where it matters.

The opportunities to reduce friction in the guest experience are endless when it comes to contactless technology. And as more hotels adopt this innovation, it’s only a matter of time before it becomes the new normal.

Find out more and how technology can help you improve your guest experience download our whitepaper here.