A 112-room urban resort-style hotel precinct is planned for the city of Logan in southeast Queensland in a bid to boost accommodation in the area ahead of the 2032 Olympic Games.
Following the acquisition of a prime site in Springwood, the council’s independent investment company, investLogan, has launched an expressions of interest campaign, managed by Minnett Prime Square, to secure a suitable hotel operator.
An area currently underserviced by accommodation offerings, with a total room count of 318, mostly motel-style accommodation, Logan is struggling to meet demand amid a rising population and increasing visitation figures.
This will be the first new hotel in the city in more than 15 years and will increase hotel accommodation capacity by 35%.
“A surge in private and public investment, growing visitor numbers and game-changing tourism projects are driving demand for short-term accommodation in the City of Logan,” said investLogan CEO Medy Hassan.
“Despite high occupancy rates, no new stock has been developed for more than 15 years, providing an ideal investment opportunity, as well as an incredibly exciting activation of a precinct that will build on Logan’s lifestyle proposition.”
The four-star+ hotel, which will occupy more than 6,000sqm across 10 levels, will be part of a laneway precinct complete with food and beverage outlets, conference and events spaces, a swimming pool and fitness centre.
InvestLogan has enlisted Cavill Architects to deliver a contemporary, design-led, subtropical hotel.
“It centres around an activated laneway with a focus on convenience, ambience, and lifestyle, calibrated finely to its suburban setting,” Hassan said.
“The precinct will exemplify how spatial consideration and thoughtful planning can create innovative and meaningful placemaking.
“This will play an important part of the Council’s broader activation strategy, perfectly positioned to complement its work into reinvigorating the night-time economy of Logan.”
In the financial year prior to the pandemic, around 1.54 million domestic and international visitors relied on short term accommodation in Logan.
With public and private investment ramping up, Hassan says Logan will be well positioned to accommodate future demand in the run up to the Olympic and Paralympic Games.
Logan is also set to benefit from the AU$1.8 billion SEQ City Deal, which will support the development of lifestyle and regional infrastructure projects.