IHG Hotels & Resorts has selected travel booking company Expedia Group as its preferred redistributor of IHG Hotels & Resort properties’ wholesale rates.

Expedia Group’s Optimized Distribution program will act as the primary gateway for IHG and its B2B demand partners, and allow IHG to consolidate and simplify its wholesale distribution.

It is expected to reduce costs for IHG, generate incremental revenue, and provide accurate content and better rates to travellers.

IHG Hotels & Resorts Chief Commercial & Technology Officer, George Turner, said the partnership offers many benefits to the business.

“This arrangement will enable us to more seamlessly manage our wholesale distribution by providing cost savings, better control over our channel mix and enhancements to our revenue management strategy, ultimately driving additional value for our owners and hotels,” Turner said.

Expedia Group’s network expands the wholesale market, connecting hotels to B2B demand partners, including third-party travel providers, tour operators and travel agents.

“We’re here to build great products and facilitate connections between travellers and our partners by using the power of our platform,” said Expedia for Business President, Ariane Gorin.

“We are looking forward to helping IHG leverage this solution to fuel their growth and power more travel.”