Digital travel platform Agoda has lifted its game with a raft of technology product solutions and support services for Australian accommodation providers. 

Coupled with a series of initiatives that are attracting domestics travellers, and it’s little wonder more properties are signing onto the platform’s services. 

Marketing optimisation technology is central to Agoda’s partners offering as the site funnels travellers to properties they would otherwise not have found.

Agoda partners in Australia benefit from a dedicated Market Manager to guide them through the maze of marketing options. It is proving particularly attractive to independent accommodation providers who don’t have the luxury of a dedicated marketing team.

In addition to dedicated Market Managers for each partner, Agoda’s 24/7 partner response features a help-desk with round-the-clock support for payments, reservations, room allotment and help with issues partners may be experiencing.

Via Agoda’s Partner Hub – hoteliers can access new self-serve tools providing knowledge and insight to improve their conversion and boost growth. It allows them to implement marketing strategies that increases their visibility and generates extra revenue. The service allows partners to easily manage rates, room allotment, availability and hotel content, while creating promotions and performance reports.

 The Partner Hub also provides industry news, latest travel trends and insights for partners to make more profitable decisions. The site features opportunities to learn from industry experts and connect-in with upcoming industry events and webinars.

And because Covid has made the industry currently reliant on domestic travellers, Agoda has launched GoLocal, GoLocal Tonight and Agoda Special Offers for Australian hoteliers to pivot and attract new travellers with deals, and value-add promotions.  And with mobile now the most popular channel, the Agoda App is proving a great way for partners to improve their exposure, and target nearby travellers in need of last minute bookings.

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