Onefinestay, a luxury private rental brand acquired by AccorHotels in 2016, has launched a concierge programme, called Higher Living, granting all guests access to onefinestay’s brand of services and experiences.
Set to launch the beginning of March, this is the company’s first formal guest relationship programme, and it’s also a first-of-its-kind for the industry as it is available to guests for a whole year after their stay.
With the launch of Higher Living the company has made the new programme standard for all guests, starting with their first stay.
“Higher Living is cut from the same cloth as our renowned luxury service, which is beloved by guests, and emblematic of our overarching vision: to unlock a whole new level of living for all of our guests,” said Javier Cedillo-Espin, CEO of onefinestay. “Guests love us because we’ve always set out to bring special experiences to their stays, and now we’re extending our service outside of their travels, and into their lives.”
Throughout the year, via a mobile concierge developed leveraging onefinestay’s sister company John Paul’s expertise in the space, guests will be given access to individualised travel and lifestyle services that they’ll be able to use during and after their stay, with concierges on hand to answer guests travel and lifestyle needs, for example: restaurant reservations and theatre tickets; chef or in-home entertainment booking; day-trip and excursion coordination.
The Higher Living programme is the first initiative that the company has launched since its merger in 2017 with TravelKeys and Squarebreak, which brought its portfolio of homes from 2,500 to 10,000 +, and 9 destinations to over 200 around the world.
Access to the programme is complimentary for the first year, with additional cost for experiences and services. Guests gain access to more and more exclusive benefits every time they stay with onefinestay, and the concierge service becomes more tailored to their individual tastes.