Auckland's Shed 10

Influential international travel trade representatives and media are being invited to enjoy a new side of Auckland when they arrive to meet New Zealand’s top tourism operators next April.

New Zealand’s most important annual tourism business event, TRENZ 2013, will take place at The Cloud and the newly renovated Shed 10 on Auckland’s waterfront, 21-24 April 2013. It will be the first time that TRENZ has been held in the central city, offering about 1000 delegates easy access to Auckland hotels, bars, restaurants and attractions.

It will also offer the international delegates an opportunity to enjoy Auckland’s waterfront venues which were such a hit during Rugby World Cup 2011, according to Tourism Industry Association New Zealand (TIA) Chief Executive Martin Snedden.

“TIA is excited to be bringing TRENZ back to New Zealand’s most multi-cultural city. With the advantages brought by the new, central venue, we are confident we will dazzle our international guests and show them new and exciting aspects of our urban lifestyle,” Snedden said.

Tourism New Zealand Chief Executive Kevin Bowler said TRENZ 2013 will deliver an amazing display of New Zealand’s unique metropolitan landscape, culture and diversity.

“The vibrant urban scene that is Auckland city will ensure all the international travel and tourism Buyers and media who attend TRENZ have an amazing experience,” he said.

“We know from the Rugby World Cup 2011 that the Auckland waterfront offers a superior venue both day and night, with some of New Zealand’s most unique experiences and stunning landscapes right there on the city’s doorstep.”

Auckland Mayor Len Brown is looking forward to welcoming both the New Zealand tourism industry and the international Buyers and media to his city.

“Tourism is worth NZD$3 billion a year to Auckland’s economy and one of our key priorities is to build Auckland’s visitor economy. TRENZ 2013 will give us a fantastic opportunity to showcase the numerous world-class activities and attractions we have to offer international travellers,” Brown said.

Auckland Tourism, Events and Economic Development (ATEED) Acting General Manager Destination Jason Hill points out that TRENZ was last held in Auckland in 2010.

“There have been a number of significant changes in that time, including the development of numerous new tourism activities across the diverse Auckland region. We’re looking forward to giving TRENZ delegates the opportunity to experience the best that Auckland city and its surrounding natural playground has to offer, and we’re confident that Auckland will reap the benefits for years to come,” he said.

Applications for New Zealand tourism operators to attend TRENZ will open on 26 October.

James Wilkinson

Editor-In-Chief, Hotel Management