AccorHotels has launched two new premium shopping destinations for its loyalty members in Australia – La Collection by Le Club AccorHotels and Collections by Le Club AccorHotels.
La Collection by Le Club AccorHotels gives members the opportunity to use and spend their Le Club AccorHotels Rewards points on travel, homewares, fashion, beauty and technology products, as well as money can’t buy experiences with ‘Elite Experiences’.
AccorHotels Chief Operating Officer Pacific, Simon McGrath said:“La Collection by Le Club AccorHotels and Collections by Le Club AccorHotels brings members a wider choice of options to earn and use points. Our guests expect us to show them that we value their loyalty and reward them for it.
“That’s why Le Club AccorHotels has always tailored its offering, and has been continually expanding the choice of exclusive privileges for its most loyal customers.”
An Elite Experience currently on offer is a premium package to see the 2017 Formula 1 Rolex Australian Grand Prix in Melbourne, which includes daily chauffeur driven return transfers and accommodation of their choice of upscale AccorHotels properties (Quay West Suites Melbourne or The Como Melbourne, MGallery by Sofitel).
La Collection by Le Club AccorHotels has been introduced in addition to the loyalty programs’ existing redemption rewards of hotel vouchers, online bookings, and partner programs such as converting frequent flyer points with Qantas and Velocity Frequent Flyer.
Not only are members able to redeem Le Club AccorHotels Rewards points with La Collection by Le Club AccorHotels, they will also be able to earn points with a wide range of well-known retailers with Collections by Le Club AccorHotels.
These new benefits for members of Le Club AccorHotels, the hotel group’s free to join global loyalty program, are available online and on mobile devices, and encompasses:
·La Collection by Le Club AccorHotels – an online shopping store where members can redeem their points with over 180 brands in a variety of categories such as high-tech gadgets, beauty products, fashion accessories, travel and more. The other advantage is the flexible payment system that enables members to purchase with their Le Club AccorHotels Rewards points, cash or both.
•Collections by Le Club AccorHotels – an online store where members can earn points from a selection of over 40 retail partners such as; Apple, Michael Kors, Lorna Jane, Temple & Webster and more, earning Le Club AccorHotels Rewards points with every purchase.