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New Zealand backs CEOs Summit

Tourism NZ CEO Summit 1

Tourism New Zealand together with Air New Zealand was a major sponsor at this year’s CEO Institute Summit where close to 350 CEOs and senior leaders from a wide range of Australian businesses descended on Sydney.

Held in January 2014, the theme of this year’s Summit was ‘Disruptive Agility’. Delegates spent a full day gaining valuable insights from those that are reinventing success in their industries.

Tourism New Zealand’s Director of Trade, PR and Major Events Justin Watson said the organisation is committed to marketing the country as more than just a holiday choice but also a world-class business events destination.

“We are making significant steps forward in the implementation of our business events strategy with key initiatives underway including the CEO Institute Summit.

“This is the first year Tourism New Zealand has sponsored the summit which has provided a new avenue to target key decision makers within corporations.

“Our presence at the CEO Institute Summit further promotes the New Zealand business events offering using a group of key economic sectors as the focus for our message,” he said.

This additional activity comes after the government increased Tourism New Zealand’s funding in order to promote New Zealand as an international business events destination.

“This year’s Summit brings together global and local thinkers where we can tell The New Zealand story and inspire companies to bring their conferences and events to New Zealand,” comments Mr Watson.

Key speakers at the CEO Summit included:
-Senator The Hon, Arthur Sinodinos AO Assistant Treasurer
-William H. Evans Chief Economist Managing Director & Global Head of Economics & Research Westpac Banking Corporation
-Graham Turner Managing Director Flight Centre Group
-Karen Stocks Country Director Australia Twitter

Each year The CEO Institute invites their members and guests to join together at their annual Summit for a day of learning and networking. This platform promotes thought provoking content that helps create business agendas for the coming year.

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