Swissotel has launched a global partnership with British Airways’ Executive Club frequent flyer program.

With immediate effect, every stay at Swissôtels worldwide entitles guests to start collecting British Airways Executive Club Avios points directly.

“This alliance is very important to us, because British Airways Executive Club is one of the world’s most renowned frequent-flyer programmes,” said Stephanie Hilgers, Executive Director Partner Marketing at Fairmont Raffles Hotels International.

“With this partnership, we are creating new opportunities for communicating with potential customers and strengthening the ties to our regular guests.”

The collection of British Airways Avios provides Members with opportunities to use their Avios towards rewards such as flights, cabin upgrades and car hire with Avis.

James Wilkinson

Editor-In-Chief, Hotel Management