The Sebel is a brand that’s been synonymous with accommodation in Australia for the almost 50 years and despite being recently bought by Accor, it’s not going away anytime soon.
Tag Archives | Mirvac Hotels and Resorts
Weeks of industry speculation have come to a close, with Accor revealing to HM the five Mirvac hotels that won’t be joining the Paris-based chain.
Accor has completed its purchase of the Mirvac Hotels and Resorts business across Australia and New Zealand, a move that has resulted in 43 hotels joining the Paris-based chain.
A large number of Mirvac’s hotels are set to be re-branded under the Pullman banner following their integration into Accor’s network.
A large number of the Mirvac hotel group’s employees are set to be retained by Accor and according to the company’s Asia Pacific’s Chief Operating Officer, Michael Issenberg, they will play a major role in the chain’s future business.
Brisbane’s largest hotel, The Sebel and Citigate King George Square Brisbane, has unveiled a new room concept to the market and to its loyal customer base called Sebel Premium.
Accor Hotels’ Director of Sales and Distribution Henrik Berglind says the takeover of Mirvac is progressing well and the company is excited about the properties and staff that will join the global group from June.
Mirvac Hotels and Resorts has embraced social media platforms and unveiled four interactive Facebook pages to the market.
In an exciting collaboration between Australian Poetry Limited and The Sebel Pier One Sydney, a Poets Corner will be installed in the hotel lobby during National Poetry Week from 5-11 September.
Mirvac Hotels and Resorts has confirmed that a number of rooms in Juniper’s 77-story ‘Soul’ complex in Surfers Paradise will be branded under the Sea Temple banner, with an opening date of September 15.